‘We Love Springfield’ campaign to market 50 holiday draws


Springfield to market holiday events
Thomas Ashe, director of parks, recreation and building maintenance talks about the new “We Love Springfield” campaign for the holidays on Nov. 12. At his right is Mayor Domenic J. Sarno and Timothy Sheehan, economic development director, is on the left. (Jeanette DeForge/Republican staff)republican

SPRINGFIELD — The moniker of The City of Homes is fine, but local leaders are hoping to be branded as the City for the Holidays too.

Springfield has Bright Nights, the Festival of Trees, Christmas concerts at Symphony Hall and all things Grinch at the Dr. Seuss Museum. Now city officials plan to market those events as one package to attract more tourism over the winter holidays.

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